Nota: le recensioni sui prodotti potrebbero includere variazioni. Alcune variazioni, servizi e/o funzionalità del prodotto menzionate nelle recensioni potrebbero non essere disponibili in tutti i Paesi.
Toller Fernseher mit kleinem Makel
107 cm (42") 29/07/2022 di PatrickRE (Germania) Acquirente verificato Verificato
Habe den TV seit zwei Wochen in Benutzung und bin von Bild, Technik und Verarbeitungsqualität begeistert! Ein kleiner Makel besteht hinsichtlich der Speicherung von Kanälen (DVB-C). Diese verschwinden zum Teil nämlich regelmäßig, so dass Kanäle und Speicherplätze permanent neu angelegt werden müssen. Wie in der Community zu lesen ist, bin ich da kein Einzelfall. Es wäre angebracht, wenn Sony hier zeitnah softwareseitig nachsteuern würde. Das Gerät kostet zuviel, um auch bei marginalen Fehlern ein Auge zudrücken zu können.
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Underwhelmed
107 cm (42") 13/10/2022 di VicTee (Regno Unito)
This is the first Sony product I have been disappointed by. It is let down by concerns over OLED panel longevity and extremely bad software. The issues are as follows. 1.) The brightness is factory set to 100% although the picture brightness is okay in a low lighting environment it would not be in a sunlit room. It worries me that as the OLED efficacy falls with age it will become unwatchable. I asked Customer Service if this pre-setting was normal. They did not answer my question but sent me links to regular Help sections which were not useful at all. 2.) The software is a mess. I initially opted to set up Google TV but the experience was so bad I had to reset to factory default 'set up basic TV.' Too much wrong with it to go into detail here. The basic TV operating software is appalling. One example is the subtitle setting. The assigned remote control button turns on the subtitles on but does not turn it off. There is no obvious way to do that and instructions to help cannot be found (by me at least.) Curiously when trying to do this a message appears at the top of the screen saying subtitles are not available for this service when they are in fact appearing at the bottom of the screen ! By chance a confusing combination brought an on screen selection panel up in an unexpected location which allowed me to turn them off. I've no idea how to repeat that so may avoid subtitles again. I served as a TV electronics design engineer during my career so have a little experience including a close association with Sony engineers with whom I have always had great respect for.
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Sufficiente
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2,587 recensioni di utenti
THE BEST
107 cm (42") 31/03/2026 di The Tellly (Regno Unito) Acquirente verificato Verificato
This is by a long way the best television I have ever had.
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Great!
121 cm (48”) 30/03/2026 di Annepiet (Paesi Bassi)
TV werkt naar verwachting. Daar valt niets aan toe te voegen
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45
121 cm (48”) 30/03/2026 di RK01 (Austria) Acquirente verificato Verificato
Sehr gute Bildqualität, Handling optimal und übersichtlich.
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Excellent quality
121 cm (48”) 30/03/2026 di Bill bott (Regno Unito) Acquirente verificato Verificato
Purchased from seven oaks sound and vision Solihull, one of their demos, easy to set up, stand parts missing, but between shop and Sony, sorted it out, quality is next to nothing, something that has been perfectly done and needs no alterations.
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A90K 48” Sony TV
121 cm (48”) 29/03/2026 di MickyBB (Regno Unito) Acquirente verificato Verificato
I replaced my old Sony TV by this new Sony A90K 48” even after just a week it has really impressed the whole family, sound and picture are first class and it was so easy to set up
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Un modelo que no funciona correctamente .
121 cm (48”) 29/03/2026 (Spagna) Acquirente verificato Verificato
El producto está en garantía y he llamado, he enviado varios mails para que un técnico revisase el sistema general de la TV porque a veces se apaga ella sola. Al mismo tiempo el Bluetooth no funciona correctamente. Vino un chico y no hizo ninguna revisión y solo porque conectó un auricular en ese momento dijo que funcionaba bien, pero una vez se fue el Bluetooth dejó de funcionar y sigue sin funcionar. Después de esto ¿ qué hago con el TV? La experiencia me aconseja no volver a comprar un TV SONY.
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Hola,
Gracias por compartir tu reseña con nosotros. Sentimos que tengas este inconveniente. Esto no es habitual, ya que siempre nos esforzamos por ofrecer el mejor servicio. Referente a tu comentario sobre la conexión Bluetooth, necesitamos más información sobre el problema que tienes, por lo cual deberías ponerte en contacto con nuestro Soporte técnico a través del siguiente enlace para ayudarte mejor: https://cutt.ly/HQ2Cr0p (copia y pega el enlace en tu navegador).
Sony OLED is the way to go.
107 cm (42") 29/03/2026 di KeithM58 (Regno Unito) Acquirente verificato Verificato
I purchased my new Sony OLED TV a couple of weeks ago and I have to say it’s the best decision I could have made. The picture clarity whilst watching anything produced in 4K is fantastic. The atmos sound is so good there was no need for my sound bar. The choice of apps available is great. I would advise anyone thinking of buying a new tv to definitely give Sony a try.
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Buy Well, Buy Once
107 cm (42") 29/03/2026 di Capn Bob (Regno Unito) Acquirente verificato Verificato
This product is so good it's almost dangerous. It was pretty easy to get going and easy to control. What made my jaw open wide was streaming 4k images. It was remarkable in its clarity, contrast and colour. The sound coming from the screen is very effective. There is an assumption that the TV needs a sound bar. Possibly if you watch films containing lots of explosions, but for normal entertainment the sounds is exceptionally clear.
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Excellent
121 cm (48”) 28/03/2026 di Pierre 40 (Francia) Acquirente verificato Verificato
Quelques problèmes pour la mise en route. Puis intervention prise en main par télé service de l’appareil . Excellent résultat
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Needs easy to find manual on internet.
121 cm (48”) 28/03/2026 di abcjim (Regno Unito) Acquirente verificato Verificato
Wheb working properly it is a good product. I have continual problems with it dealing with the incoming internet having to go online and search for a cause and remedy as the tv does not connect to wired wifi on a ad hoc basis. There are no clear instructions on how to remedy these faults.It is not my incoming signal that is the problem but the tv setup. Lack of a clear manual or where to find one online is frustrating and time wasting, as I stated a good( When it works properly). This does not and lack of clear precise instructions are a big failure when things go wrong. I would like to switch it on and find it working this is not always the case. I say again it is not the incoming signal that is at fault but the tv. like
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Hi,
Thank you for your feedback.
We’re sorry to hear that you're experiencing difficulties with the instructions for your XR-48A90K, this is not the norm, as we strive to deliver the best quality possible.
It's worth to mention that Sony is complying with new EU regulations along with our Road to Zero approach to cut down on electronics waste: https://cutt.ly/Or1k7S4k
However, you can explore your TV's features using our comprehensive online Help Guide. It's very thorough, and you also have the option to print it directly from this link: https://cutt.ly/KtdO5aGn
Regarding the Internet issue, please follow the below steps:
1. Disconnect all the external devices from the TV.
2. Set the date and time: https://cutt.ly/dtAtprlT
3. Unplug the TV from the mains and leave it for 1 minute and then plug it back.
4. Update your software following the steps at this link: https://cutt.ly/2r7cS9Cn
5. Perform factory data reset following the steps at this link: https://cutt.ly/Kr7cSfQG
If you need any further assistance, do not hesitate to contact us using the details provided in the following link: https://cutt.ly/heoRCkdW (Please copy and paste links into your browser)
Nadine @Sony Support UK
Mr
121 cm (48”) 28/03/2026 di Hau Ng (Regno Unito) Acquirente verificato Verificato
Not bad, no surprise, and price a bit high, but delivery was quick
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Hi,
Thank you for your feedback.
We're happy to hear that your XR-48A90K was delivered quickly.
If you need any assistance, do not hesitate to contact us using the details provided in the following link: https://cutt.ly/heoRCkdW (Copy and paste the link into your browser)
Nadine @Sony Support UK
Sony Bravia tv fantastic quality item
107 cm (42") 27/03/2026 di Daves tv (Regno Unito) Acquirente verificato Verificato
Fantastic tv brilliant picture there’s no better television
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Keigoed product.
121 cm (48”) 27/03/2026 di GertB (Paesi Bassi) Acquirente verificato Verificato
Ik heb dit apparaat gekocht als vervanging voor een LED TV van een ander gerenommeerd merk. Deze TV stak in de visuele vergelijking qua beeldkwaliteit ver boven andere vergelijkbare TV-merken uit en dat niet als gevolg van een opgekrikte presentatie. In 1975 was mijn eerste TV een Sony, daarna tot eind 2025 verschillende andere goede merken in gebruik gehad vanwege plaatsingen in het buitenland. Uiteindelijk toch weer terug naar SONY en tot volle tevredenheid
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.
121 cm (48”) 27/03/2026 di a123z (Germania) Acquirente verificato Verificato
TV-Gerät ist gut. In Verpackung nur Bedienungsanleitung, wie man TV-Fuß befestigt und wie man Kabel an TV anschließt. Sehr sehr negativ -> Keine Bedienungsanleitung in Verpackung, wie man Gerät einstellt, wie man TV-Favoritenliste erstellt, usw. Habe bei Verkäufer nachgefragt. Er kann nicht helfen, weil Saturn keinen TV-Sender-Anschluss mehr hat. Auch Verkäufer fand im Internet keine Bedienungsanleitung zum kostenlosen Download. Nein, eine bessere Bewertung kann nicht vorgenommen werden. So eine Situation kann nur Abschreckung für einen evtl. Kauf von Sony-TV-Geräten sein. Keine Kauf-Empfehlung für andere Personen.
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Hallo,
vielen Dank, dass du dir die Zeit genommen hast, dein Feedback zum Sony XR-48A90K zu teilen.
Es tut uns leid zu hören, dass du bei der Einrichtung deines Geräts auf Schwierigkeiten gestoßen bist. Wir verstehen gut, dass eine ausführliche Anleitung dabei sehr hilfreich ist.
Bezüglich der Bedienungsanleitung möchten wir darauf hinweisen, dass Sony den aktuellen EU-Vorgaben folgt und im Rahmen der „Road to Zero“-Initiative darauf abzielt, Elektronikabfall zu reduzieren. Weitere Informationen dazu findest du hier: https://cutt.ly/AteBHsfW
Um dir die Nutzung deines Fernsehers dennoch so einfach wie möglich zu machen, stellen wir ein umfassendes Online-Hilfe-Handbuch zur Verfügung. Dieses ist auch als PDF-Version verfügbar und kann bei Bedarf ausgedruckt werden.
Die Bedienungsanleitung findest du unter folgendem Link – dort kannst du gezielt nach Funktionen suchen, indem du einfach entsprechende Schlüsselwörter eingibst: https://cutt.ly/StAqSj72
Solltest du weitere Unterstützung bei der Einrichtung oder Nutzung benötigen, steht dir unser Support-Team jederzeit gerne zur Verfügung: https://cutt.ly/BeFnHJXA (bitte den Link in den Browser kopieren).
fehlende schrfitliche Bedienungsanleitung
121 cm (48”) 26/03/2026 di jogibaer (Germania) Acquirente verificato Verificato
Ich bin zufrieden. Einer besseren Bewertung steht ein Mangel entgegen: die fehlende vollständige Bedienungsanleitung in Schriftform. Es ist mir bisher nicht gelungen, hinter allen Fertigkeiten des Fernsehers und seiner Fernbedienung zu gelangen. Der Hinweis auf das Internet mag hilfreich sein, aber ist mühsam und erfordert einen gleichzeitigen parallelen Zugang zum Internet. Ist es möglich, die schriftliche Ausfertigung der Bedienungsanleitung zu erhalten? An wen muss ich mich wenden?
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Hallo,
vielen Dank für dein Feedback zum Sony XR-48A90K. Es freut uns, dass du insgesamt zufrieden bist. Bezüglich der Bedienungsanleitung möchten wir darauf hinweisen, dass Sony den neuen EU-Vorgaben folgt und im Rahmen unserer Road-to-Zero-Initiative darauf abzielt, Elektronikabfall zu reduzieren. Weitere Informationen findest du unter folgendem Link: https://cutt.ly/AteBHsfW
(Kopiere den Link und füge ihn in ein neues Browserfenster ein).
Um dir die Bedienung deines Fernsehers dennoch so einfach wie möglich zu machen, haben wir ein vollständiges Online-Hilfe-Handbuch erstellt. Dieses ist auch als PDF-Version zum Ausdrucken optimiert. Du kannst die vollständige Anleitung hier finden und bei Bedarf auch selbst ausdrucken: https://cutt.ly/FtPY4kbg (Kopiere den Link und füge ihn in ein neues Browserfenster ein).
Solltest du noch Hilfe benötigen, empfehlen wir dir, uns direkt zu kontaktieren. Die Kontaktdaten findest du unter dem folgenden Link: https://cutt.ly/6exW0iJT
(Kopiere den Link und füge ihn in ein neues Browserfenster ein).
Excellent quality
107 cm (42") 20/03/2026 di SonyJimNumber1 (Regno Unito) Acquirente verificato Verificato
This television has solved two problems we were having in viewing dramas and films. We can now see what is happening in shots taken in low light and we can hear what actors are saying even when there is loud intrusive "background" music. Both of these features were promised by the OLED screen and the sound zoom facilities. Both delivered.
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Great quality/features
121 cm (48”) 20/03/2026 di HiSi (Regno Unito) Acquirente verificato Verificato
Purchased this after my 13 year old Samsung TV suddenly stopped working. I paid a bit more than I needed to, and from local rather than national store, as a change from Samsung and because the picture looked fantastic, and quality of the TV features. Fully set up now and I am really pleased with. Hope this one lasts 13 years (or longer)!
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Tolles Bild und viele Extras
121 cm (48”) 19/03/2026 di Luxem (Germania) Acquirente verificato Verificato
Bin insgesamt sehr zufrieden, das Bild, mit vielen Einstellmöglichkeiten, ist sehr gut. Tolle Farben tolles Schwarz. Von Sony Core gibt's 10 Kredits für 4k Filme, Leider manchmal in Englisch. Der Ton, der vom Display kommt, könnte für Europäische Ohren besser sein. Die Fernbedienung mit Sprachwahl ist manchmal nervig, aber egal.
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Not what I went in for!!!
107 cm (42") 17/03/2026 di Chrissie65 (Regno Unito) Acquirente verificato Verificato
On my second visit to look at a 32” Sony I went mad & left John Lewis after purchasing a Sony Oled 42” tv - and as expected with Sony it was worth the extra money. A fantastic picture, easy set up & now having the time of my life with catch up. This is my third Sony tv in 30 years.
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A very satisfied user !!
107 cm (42") 13/03/2026 di DJG100 (Regno Unito) Acquirente verificato Verificato
Clear, first class picture & sound. Easy to use hand held controller. Instruction leaflet unambiguous. Best in the business
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Foarte bun… diagonala perfecta
121 cm (48”) 13/03/2026 di 66 M666 (Romania) Acquirente verificato Verificato
Dacă îl prinzi la un preț bun (sub ~4000–5000 lei echivalent second/refurb pentru 48”, sau chiar mai jos la 42”), merită enorm în 2026 – rămâne unul dintre cele mai apreciate OLED-uri compacte ever făcute de Sony. Imaginea și feeling-ul „Master Series” sunt cu adevărat premium.
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Could no be better
121 cm (48”) 11/03/2026 di Smiler 2 (Regno Unito) Acquirente verificato Verificato
Picture is mindblowing could not be better, Sound is now better after a few tweaks. Smart remote is slightly complicateed but will learn in time, I bought the TV after recomendations from a TV repair gentleman in Cornwall. including the store to purchase from.
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Excellent Sony Service
121 cm (48”) 10/03/2026 di Satisfaction (Regno Unito) Acquirente verificato Verificato
I sought advise about buying a Sony Bravia 18 inch TV from John Lewis. The lady on the telephone said she could get their TV department to telephone me!! After a week of waiting I had noone contactvme. So I then went straight to Sony. Their response was superb!! They answered my questions about the TV and also offered me £100 off and free delivery. The TV arrived within two days. What excellent service. I am really grateful for their help and support. The TV is excellent!!!
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Ottimo prodotto
121 cm (48”) 10/03/2026 di Marcolino82 (Italia) Acquirente verificato Verificato
Ottimo prodotto, qualità evidente e buona connettività
Imagine și sunet excepționale!
107 cm (42") 10/03/2026 di boti1965 (Romania) Acquirente verificato Verificato
Am cumpărat acest televizor acum o lună și sunt foarte mulțumit de imaginea și sunetul oferit de acesta, superior în comparație cu predecesorul său KD-43X85J, la care s-a ars placa de bază după 4 ani și jumătate, deși nu m-am așteptat să se întâmple așa ceva. Fiind un fan SONY, am zis să mai dau o șansă companiei, înainte de fuziunea cu TCL. În cazul în care se mai întâmplă vreo "minune" înainte ca aparatul să împlinească 10 ani, cu certitudine voi alege alt brand. Legat de softul încorporat, consider un mare minus faptul că TV-ul nu reține ultimul post vizionat, în consecință la fiecare repornire trebuie căutat acel canal din nou. Sunt de părere că în 2026 latura asta putea fi remediată, din moment ce clientul a plătit o sumă mai mare pentru un SONY față de competitori.
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Something to be aware of…..
121 cm (48”) 09/03/2026 di Billy the Kid (Regno Unito) Acquirente verificato Verificato
We bought this on a recommendation from John Lewis - excellent picture and great sound and perfectly installed by JL - the one drawback is that you watch TV through apps only - there is no guide or live TV facility unless you plug something else in - some apps like ITVX does not provide live TV option so we have had to re plug our EE box in - which we were told we could now do without - to get live TV and a TV guide. It would be helpful if someone had pointed this out.
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Hi,
Thank you for your feedback.
We're happy to hear that you're enjoying your XR-48A90K, and happy with the quality we always aim to deliver!
To watch live TV, an aerial cable or a satellite cable is required. You can use the aerial cable that's connected to your EE box and connect it to your TV directly. Additionally, you can learn more about how to tune the channels at this link: https://cutt.ly/ntT0Eo7w
Furthermore, if any further assistance is needed, feel free to contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the links in your browser).
Menna @Sony Support UK
Farben und Kontraste sind beeindruckend
121 cm (48”) 09/03/2026 di KiNo1961 (Germania) Acquirente verificato Verificato
Das ist ein sehr schöner Fernseher. Farben und Kontrast sind beeindruckend. Die Fenbedienung mit den den meisten Tasten ist etwas zu klein und erschwert die Bedienung. Ansonsten ist dieses Gerät eine Empfehlung.
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There are so many features that I’m still descover
121 cm (48”) 08/03/2026 di Compuvik (Regno Unito) Acquirente verificato Verificato
This is a marvellous tv the picture is a delight. I was surprised at first, the black contrast took some getting used to but it’s a natural reproduction and is easy on the eye.
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Hi,
Thank you for your feedback.
We're happy to hear that you're enjoying your XR-48A90K, and happy with the picture quality we always aim to deliver! We hope you continue to enjoy it for years to come!
Furthermore, if you need any assistance, please do not hesitate to contact us using the details here: https://cutt.ly/heoRCkdW (Copy and paste the link in your browser).
Menna @Sony Support UK
Fantastic!!
121 cm (48”) 07/03/2026 di Stevij (Regno Unito) Acquirente verificato Verificato
Our first OLED screen and it is fantastic, especially for showing 4K UHD movies. Very grateful that Sony make the 48" OLED TV as we could not have the 55" and above in our sitting room. Overall the TV was easy to set up. However, we could have benefited from more guidance via the installation steps on setting up the audio system correctly (took a long time to discover the right HDR-ARC options).
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Poor information
107 cm (42") 06/03/2026 di Richard M So what (Regno Unito) Acquirente verificato Verificato
There is very little information to tell you what the buttons on the remote controare for.
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Hi,
Thank you for your feedback.
We’re sorry to hear that you're experiencing difficulties with the remote-control instructions.
It's worth to mention that Sony is complying with new EU regulations along with our Road to Zero approach to cut down on electronics waste: https://cutt.ly/Or1k7S4k
The voice remote controller comes with enhanced smart TV functionalities, including voice commands, which can be used to control various aspects of the TV and connected devices using the built-in microphone for voice control. The standard remote control includes essential buttons and more functions. You can learn more here: https://cutt.ly/btToD2NN
You can also find more about the functions of the remote controllers here: https://cutt.ly/AtToA4go
If you need any further assistance, do not hesitate to contact us using the details provided in the following link: https://cutt.ly/heoRCkdW (Copy and paste the link into your browser)
Nadine @Sony Support UK
Si vede bene
121 cm (48”) 03/03/2026 di Allegra64rosso (Italia)
Sono contentissima…..Collegato alla Fibra di casa posso veredere replay e prime…you tube e…My Sony
Good visuals and sound
121 cm (48”) 03/03/2026 di Rod2 (Regno Unito) Acquirente verificato Verificato
Just purchased. Still learning the functions but seems excellent.
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tv ok, but false advertizing on warranty
121 cm (48”) 02/03/2026 di nothappy01 (Regno Unito) Acquirente verificato Verificato
I purchased this Sony Bravia XR A90K a few weeks ago from Amazon. Although quite happy with item, i purchased it not only for the expensive purchase it was and quality, but to claim my added 5 year warranty. I am quite disgusted that due to purchasing it from Amazon and not from an actual store, that i can't activate my extended 5 year warranty. I have tried everything i can posibly think of, even phoning Sony themselves but find it disgusting that they would do nothing to activate extended warranty!
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Hi,
Thank you for your feedback.
We're sorry to hear that you're experiencing difficulties claiming the 5-year warranty for your XR-48A90K. This is not the experience we aim to provide, as we continuously strive to deliver the best quality possible.
Please reach out to us using the following link, and provide us with your case reference number so that we can check the matter further and provide the needed support: https://cutt.ly/heoRCkdW (Copy and paste the link in your browser).
Menna @Sony Support UK
Snel, helder, top geluid
107 cm (42") 01/03/2026 di Frank19782310 (Paesi Bassi)
Tevreden mee! Nu bijna 1.5 jaar oud en nog steeds snel en helder beeld💪 Plus super geluid
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Amazing Sound Technology
121 cm (48”) 27/02/2026 di Up the Rams (Regno Unito) Acquirente verificato Verificato
I bought this a month ago and the sound quality has transformed my enjoyment of watching TV. Far superior technology to side/rear speakers TVs or soundbar boosters. Now I never miss a word of diction and live sport is a joy - just like I'm in the crowd.
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Excellent picture and sound quality. Easy setup
107 cm (42") 25/02/2026 di Nockname (Regno Unito) Acquirente verificato Verificato
The TV was easy to set up. It has two remote controls - one has fewer buttons but does all the common stuff. The other looks more like a “standard” remote control and I guess will allow me to do some things more easily. The GoogleTV part of this was easy to set up, and we got on line very easily. Picture quality is fantastic compared with what we had been used to, and the sound quality is great, too.
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Ottime funzionalità
107 cm (42") 24/02/2026 di SerPier (Italia) Acquirente verificato Verificato
Comprato un mese fa....Fantastica visione, documentari sulla natura e tutto colori e suoni perfetti.
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Utilisation trés complquée pour un téléviseur
107 cm (42") 24/02/2026 di JJ 06 (Francia) Acquirente verificato Verificato
Produit acheté en septembre 2025 Utilisation compliquée de ce téléviseur aucune aide du service aprés vente
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Bonjour,
Nous vous remercions pour votre commentaire.
Nous sommes désolés que l'utilisation de votre téléviseur XR-42A90K vous semble compliquée et que notre service après-vente n'ait pas pu vous aider immédiatement.
Pour vous aider, nous vous invitons à consulter le manuel d'utilisation en ligne à l'adresse suivante: https://cutt.ly/rtWMLVWW
Si vous avez besoin d'une assistance plus personnalisée, vous pouvez nous contacter directement via ce lien: https://cutt.ly/dwMXCsJ9
(copiez-collez ces adresses dans votre navigateur).
Lovely with one minor niggle
121 cm (48”) 24/02/2026 di bobbins1969 (Regno Unito) Acquirente verificato Verificato
Lovely TV. Superb picture and I really wanted a Google TV so I could put apps on it (to get rid of bloatware + do proper streaming from my NAS drive). job done! Issues preventing 5 stars only one really - an integrated short power cable you can't change - I was wall mounting the tv so want a longer cable - had to splice the mains wire which I assume voids the guarantee. Unacceptable on such an expensive TV in my view! Oh - and the TV is quite thick compared to some newer TVs - I don't care, but if thats your thing,.....
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Hi,
Thank you for your feedback.
We're happy to hear that you're enjoying your XR-48A90K, and happy with the quality we always aim to deliver! We hope you continue to enjoy it for years to come!
Additionally, we appreciate your feedback regarding the length of the power cable, and regarding the thickness of the TV. Hearing from our customers helps us continuously improve our products to align with your preferences. Rest assured that we've raised it to the concerned team for future consideration.
Furthermore, if any further assistance is needed, feel free to contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the link in your browser).
Menna @Sony Support UK
TV
107 cm (42") 24/02/2026 di TOP CAT PLUS1 (Regno Unito) Acquirente verificato Verificato
Great Picture.First class Service from Richer Sounds
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Spettacolare!!!
121 cm (48”) 23/02/2026 di RobyRun (Italia) Acquirente verificato Verificato
Ho comprato questo tv Sony A90K BRAVIA XR una settimana fa. Provenivo sempre da una TV Sony,ma questo per qualità immagini ed audio siamo su un altro pianeta. Il sistema operativo è velocissimo e la qualità delle immagini direi fantastica. L’audio poi è superlativo…A mio parere Sony è sempre una garanzia.
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Televisore spettacolare.
107 cm (42") 23/02/2026 di Surpet (Italia) Acquirente verificato Verificato
Televisore spettacolare, audio perfetto e interfaccia facile ed intuitiva.
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Disappointed...very disappointed
107 cm (42") 22/02/2026 di Mr Enthusiastic (Regno Unito) Acquirente verificato Verificato
I have had Sony Bravia's down the years, Sony camera's Sony Video camera's, sound systems, sound bars, photoframes etc etc....utter Sonyphile based on quality and performance...........right up until the last KD 3D TV....this I recently "upgraded" to this model.....what a disappointment...spent a great deal of money etc etc....Google TV....cannot alter aspect ratio on smart tv...only on external inputs....so example BBC I Player wrong aspect, looks weird....if 2016P selected, great in UHD with Sky etc....but change to normal TV ....poor picture....need to change to 1080P everytime....really wish I hadn't bothered....hopefully others will see what a trial you will have....very disappointed. No more Sony for me on anything now....
Sufficiente
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Hi,
Thank you for your feedback.
We're sorry to hear that the XR-42A90K didn't meet your expectations. This is not the experience we aim to provide, as we continuously strive to deliver the best quality possible.
You can set your TV as a basic TV instead of a Google one by removing your Google account, following the steps here: https://cutt.ly/GtWIqDEy
Additionally, you can adjust the aspect ratio and viewable screen area by following the steps here: https://cutt.ly/ltWIw0ud
Regarding the picture quality issue, try to adjust the picture settings to your desired options following the steps in the link above and test again.
If the issue remains, try to improve your TV reception signal strength by following the steps here: https://cutt.ly/8tWIy1S0
Furthermore, if you need any further assistance, please do not hesitate to contact us using the details here: https://cutt.ly/heoRCkdW (Copy and paste the links in your browser).
Menna @Sony Support UK
As a high definition TV with good sound certainly.
121 cm (48”) 22/02/2026 di John2702 (Regno Unito) Acquirente verificato Verificato
Picture and sound quality very good, strong depth of colour. Assembly of the stand legs, particularly screwing legs into deeply recessed holes in the back of the TV was a real challenge took 40 minutes of cursing!! Needs a redesign.
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Hi,
Thank you for your feedback.
We're happy to hear that you're enjoying your XR-48A90K, and happy with the picture and sound quality we always aim to deliver! Yet, we are sorry to hear that you're facing difficulties attaching the TV stand.
You can easily attach the TV stand by following the steps on page 1 here: https://cutt.ly/GtWlGJBx
Furthermore, if any further assistance is needed, please feel free to contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the links in your browser).
Menna @Sony Support UK
Good TV for the Money, does have some misgivings.
121 cm (48”) 22/02/2026 di The Trout (Regno Unito) Acquirente verificato Verificato
The picture is Clear vibrant, colours are excellent. Remote control buttons are very small, channel menu tv guide button is placed in the wrong position and much to small. No instruction book, remote receiver needs to be at the top of the tv unit. The program guide list / text is much to small so needs to be larger / more readable like our previous Panasonic TV. We brought this Sony TV because the Satellite Guide Text is in the Freesat sensible order like our previous Panasonic.
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Hi,
Thank you for your feedback.
We’re happy to hear that you're enjoying the picture quality of your XR-48A90K. Yet, we're sorry to hear that the remote control didn't meet your expectations. This is not the experience we aim to provide, as we continuously strive to deliver the best possible quality.
We appreciate your feedback regarding the design and size of the buttons of the remote control. Hearing from our customers helps us continuously improve our products to align with your preferences. Rest assured that we've raised it to the concerned team for future consideration.
Regarding the instruction book, it's worth to mention that Sony is complying with new EU regulations along with our Road to Zero approach to cut down on electronics waste: https://cutt.ly/Or1k7S4k
However, you can explore your TV's features using our comprehensive online Help Guide. It's very thorough, and you also have the option to print it directly from this link: https://cutt.ly/KtdO5aGn
If you need any further assistance, do not hesitate to contact us using the details provided in the following link: https://cutt.ly/heoRCkdW (Copy and paste the link into your browser)
Nadine @Sony Support UK
Top quality, excellent picture
107 cm (42") 22/02/2026 di BillGib (Regno Unito) Acquirente verificato Verificato
One of the few "small" 4k tvs available I am very happy with my purchase. An excellent quality picture and, though quite complicated to set up, I was impressed with the way it automatically tuned in to my sony av system. Upscaling dvds in fantastic too. I've had Sony tvs for decades and they have all been top quality.
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Pretty good TV
107 cm (42") 22/02/2026 di APS1 (Regno Unito) Acquirente verificato Verificato
Had this TV for a couple of weeks now. Picture quality is very good. Was told at purchase that it didn't need a sound bar. Not sure that is correct as the sound, at times, is not all that loud. At start-up, I have noticed that sometimes the speech is out of sync with the picture. Not sure if that is the program or the TV. a quick flick through other channels then back to the first program we looked at seems to fix it but it does seem a little odd that this occurs. Would be nice if the stand was easier to assemble or even ready attached. The stand it comes with is a dust trap unfortunately. Overall though, happy with my purchase even with the high price tag!
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Hi,
Thank you for your feedback.
We’re happy to learn that you're enjoying the picture quality of your XR-42A90K. Yet, we're sorry to learn that the sound quality didn't meet your expectations. This is not the norm, as we strive to deliver the best quality possible.
To have the optimum experience, you can configure various settings related to the TV’s sound, such as sound quality and sound mode here: https://cutt.ly/etWho9vC
Additionally, you can adjust advanced sound settings by following the steps at this link: https://cutt.ly/QtWhpkXz
Regarding the lip-sync issue, please follow the instructions outlined here: https://cutt.ly/StlPLgX0
Moreover, we appreciate your feedback regarding the stand design. Hearing from our customers helps us continuously improve our products to align with your preferences. Rest assured that we've raised it to the concerned team for future consideration.
If you need any further assistance, do not hesitate to contact us using the details provided in the following link: https://cutt.ly/heoRCkdW (Copy and paste the link into your browser)
Nadine @Sony Support UK
très bonne TV
121 cm (48”) 20/02/2026 di Octant (Francia) Acquirente verificato Verificato
Très content du produit , toutes les fonctionnalités n'ont pas été évaluées car l'achat est récent , image de très bonne qualité , le son bien meilleur qu'avec l'ancien Sony ! Une notice papier faciliterait l'installation initiale .
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Bonjour,
Merci pour votre commentaire.
Nous sommes ravis d'apprendre que vous êtes satisfait de la qualité d'image et de son de votre téléviseur.
L’absence de mode d’emploi papier s’inscrit dans le cadre du programme « 3P » de Sony, qui vise à réduire l’impact environnemental en agissant sur la conception des produits, le choix des matériaux et la réduction des emballages. Parmi ces initiatives, on compte notamment l’utilisation de matériaux recyclés, le recours aux énergies renouvelables et la limitation des déchets. Vous trouverez plus d’informations sur nos engagements environnementaux ici: https://cutt.ly/7tQ9zPHm
Pour faciliter l'installation initiale et la configuration de votre téléviseur, nous vous invitons à consulter le manuel en ligne à l'adresse suivante: https://cutt.ly/YtQ9z284
Si vous avez besoin d'aide supplémentaire ou si vous avez des questions, vous pouvez toujours nous contacter sur le lien suivant: https://cutt.ly/dwMXCsJ9
(copiez-collez ces adresses dans votre navigateur).
Sony, l'a fait
107 cm (42") 18/02/2026 di Taz54 (Francia) Acquirente verificato Verificato
Super design, finesse de l'écran, u rendu sonore incroyable des noirs et des couleurs bien profondes
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Looks ok at present
121 cm (48”) 17/02/2026 di Alboy25 (Regno Unito) Acquirente verificato Verificato
I have only just purchased this product therefore unable to give appropriate response
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Hi,
Thank you for your feedback.
We're happy to hear that you like your XR-48A90K, and we hope you enjoy it once you try it!
Furthermore, if any assistance is needed, feel free to contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the link in your browser).
Menna @Sony Support UK
Very happy
107 cm (42") 17/02/2026 di Winter olympian (Regno Unito) Acquirente verificato Verificato
Love my new TV. A good size for a small London sitting room. Good sound quality, pleasing wide screen ratio is elegantly rectangular. Home page is well laid out and not too busy. Bought it to watch the opening ceremony of the Winter Olympics so did the install myself. I am a non technical person and though the instructions are somewhat complicated I was able to work it out in the end. I definitely needed a second person to help lift the TV out of the box and on to the supports. So happy.
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Sehr gut ! 👍 Bild , Ton , sind sehr zufrieden!
121 cm (48”) 16/02/2026 di Petra M (Germania) Acquirente verificato Verificato
Im Fachgeschäft bei Expert in Northeim gekauft. Sehr gute Beratung! Guter Service auch zuhause 🏠 beim einstellen. Tolles Bild bin bis jetzt sehr zufrieden und würde wieder dort einkaufen! Toll noch zu erwähnen die Fernbedienung ist beleuchtet.
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Good
121 cm (48”) 16/02/2026 di Teddym (Regno Unito)
I bought this tv for the main feature that the sound comes from the screen which helps with my hearing problem
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Good quality
107 cm (42") 15/02/2026 di Mitch48 (Regno Unito) Acquirente verificato Verificato
Bought this item just 2/3 weeks ago so early days but so far so good! Great picture, plenty of adjustment available. Good quality item with lots of features available. Also came with a 5 year warranty
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Hi,
Thank you for your feedback.
We're happy to hear that you're enjoying your XR-42A90K, and happy with the quality we always aim to deliver! We hope you continue to enjoy it for years to come!
Furthermore, if you need any assistance, please do not hesitate to contact us using the details here: https://cutt.ly/heoRCkdW (Copy and paste the link in your browser).
Menna @Sony Support UK
Sony TV review
121 cm (48”) 15/02/2026 di Nocknamed (Regno Unito) Acquirente verificato Verificato
Had this television for about three weeks and very pleased with it
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Ottime funzionalità
107 cm (42") 15/02/2026 di Luc55 (Italia) Acquirente verificato Verificato
Ho comprato questo televisore un mese fa e , per ora, sono molto soddisfatto !
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Super Lautsprecher und Extras
107 cm (42") 15/02/2026 di wil76 (Germania) Acquirente verificato Verificato
Das Gerät ist toll,viele Extras.Die Bedienung erforder erstmal viel Übung,für Ältere kann es eine Herrausforderung sein
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Hallo,
vielen Dank für dein Feedback zum XR-42A90K. Es freut uns sehr zu hören, dass du mit den verschiedenen Funktionen des Geräts und der Lautsprecherqualität zufrieden bist.
Wir verstehen, dass die Bedienung am Anfang etwas Übung erfordert. Um dir die Nutzung der unterschiedlichen Funktionen zu erleichtern und diese zu optimieren, haben wir ein detailliertes Online-Handbuch erstellt. Den Link zur Bedienungsanleitung findest du hier: https://cutt.ly/Ctm1Tm5L
Solltest du weitere Fragen haben oder Unterstützung benötigen, stehen wir dir jederzeit gerne zur Verfügung. Besuche einfach unsere Website, um mit uns in Kontakt zu treten: https://cutt.ly/BeFnHJXA (kopiere den Link und füge ihn in ein neues Browserfenster ein).
Excellent screen. A few user interface issues
121 cm (48”) 15/02/2026 di Marl Jewel 3 (Regno Unito) Acquirente verificato Verificato
In my opinion the screen visuals of the A90K are fantastic, top quality. Standard sound without external speakers is good too and can be tweaked with Sony's analyser and equaliser. I still use Freeview a lot and the electronic programme guide has some UI issues. For example, you cannot directly enter the "Movies" "News" etc subsections without first scrolling right to the top of the EPG screen which is poor. Also having browsed for say a film in the EPG which starts in 10 minutes, the "view" button is greyed out so you cannot go straight to the channel in anticipation of the film starting in ten minutes, you have to come out of that section of the EPG and manually find the channel. Stupid! It needs a "go to channel" button or "view" needs replacing with "go to". I don't like the way Google TV can be over bearing and invasive. I don't like that I unnecessarily have to go all in with Google TV to use some apps. I don't consider Google TV to be a positive feature of the TV. The mains lead is very short and fixed to the tv, which can cause some installation issues.
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Hi,
Thank you for your feedback.
We're happy to hear that you're enjoying the picture and sound quality of your XR-48A90K. Yet, we're sorry to learn that you're facing difficulties with your TV.
You can set your TV as a basic TV instead of a Google TV by removing your Google account, following the steps here: https://cutt.ly/GtmMwosq
Additionally, when you select [View], press the Enter button to watch the programme.
Furthermore, we appreciate your feedback regarding the length of the power cable. Hearing from our customers helps us continuously improve our products to align with your preferences. Rest assured that we've raised it to the concerned team for future consideration.
Moreover, if any further assistance is needed, please contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the links in your browser).
Menna @Sony Support UK
super
121 cm (48”) 14/02/2026 di Cewo (Francia) Acquirente verificato Verificato
technologie incroyable. Le son et l'image sont exceptionnels.
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Great TV
121 cm (48”) 13/02/2026 di Brigstowe (Regno Unito) Acquirente verificato Verificato
Bought this tv 2 weeks ago having previously enjoyed several Sony tv’s before this one. Fairly easy to do basic set up to start watching tv. The user manual is easy to follow and allows you to make use of some or all of the many options available. Most of them are very useful and relevant for better enjoyment. The picture is of the high quality one might expect of a Sony OLED tv - with top notch broadcast quality output (not everything is up to that level sadly) the picture is stunning. Sound quality with sound bar support is also very good. Think I may in due course go the whole hog and buy a Theatre level sound system.
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Excellent appareil. Logiciel vidéo à revoir.
121 cm (48”) 13/02/2026 di n47h4n (Francia) Acquirente verificato Verificato
Je suis emballé par cet appareil. J'ai eu des Sony par le passé, mais en cathodique. Là je viens d'un Panasonic plasma, et je trouve que je perds en qualité d'image, même en passant à la 4K. Ceci dit les possibilités de cet appareil me plaisent beaucoup. En particulier la possibilité de couper l'image quand on écoute de la radio. La qualité sonore est excellente. J'ai même enlevé mon home cinema ! Le lecteur vidéo par défaut n'est pas performant. Il ne reconnait pas tous les formats, et a un fonctionnement erratique. Heureusement il y a d'autres apps pour ça. VLC par exemple a résolu la majorité des soucis que j'avais. Les télécommandes sont bien pensées, et très pratiques. Ce serait bien par contre de permettre n'importe quel bouton en accès rapide, et pas seulement le bouton "TV". Une sortie casque (analogique ou numérique) serait la bienvenue également. Mais globalement j'en suis très content. Je ne regrette pas mon achat, même pour ce prix.
Buono
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Excellent picture and sound
121 cm (48”) 13/02/2026 di CaptainSlog (Regno Unito) Acquirente verificato Verificato
Excellent picture quality and clear sound. Only negative point is that (using FreeSat) it is not possible to pause live TV.
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TOP Gerät - funktioniert nach meinen Vorstellungen
107 cm (42") 12/02/2026 di Alexander Holz (Germania) Acquirente verificato Verificato
TOP Gerät - funktioniert nach meinen Vorstellungen
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Très bien, mais absence de mode d’emploi
107 cm (42") 12/02/2026 di GNours (Francia) Acquirente verificato Verificato
Superbe image. Mais appareil pas aussi simple que cela à utiliser, vu l’absence de mode d’emploi dans l’emballage. Réglages à découvrir par soi-même…
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Bonjour,
Nous vous remercions pour votre commentaire.
Nous sommes ravis d'apprendre que la qualité de l'image vous satisfait, mais nous sommes désolés que vous rencontriez des difficultés pour effectuer les réglages.
L’absence de mode d’emploi papier s’inscrit dans le cadre du programme « 3P » de Sony, qui vise à réduire l’impact environnemental en agissant sur la conception des produits, le choix des matériaux et la réduction des emballages. Parmi ces initiatives, on compte notamment l’utilisation de matériaux recyclés, le recours aux énergies renouvelables et la limitation des déchets. Vous trouverez plus d’informations sur nos engagements environnementaux ici: https://cutt.ly/EtmWlZ4x
Pour vous aider à découvrir facilement les réglages de votre XR-42A90K, nous vous invitons à consulter le manuel en ligne à l'adresse suivante: https://cutt.ly/5tmWzF5f
Si vous avez besoin d'aide supplémentaire ou si vous avez des questions, vous pouvez toujours nous contacter sur le lien suivant: https://cutt.ly/dwMXCsJ9
(copiez-collez ces adresses dans votre navigateur).
No Satellite Tuner
121 cm (48”) 12/02/2026 di Geoff1952 (Regno Unito) Acquirente verificato Verificato
I bought the TV set 2 weeks ago the quality of the picture is very good however I am confused The technical specification suggests there is a satellite Tuner as well as a digital tv tuner I have plugged in my LNB but nothing comes up to tune to.
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Hi,
Thank you for your feedback.
We're sorry to hear that you're experiencing difficulties tuning channels on your XR-48A90K. This is not the experience we aim to provide, as we continuously strive to deliver the best quality possible.
To receive satellite broadcasts, please make sure to follow the steps here: https://cutt.ly/ntmhHzhY
If the issue remains, try the steps here and test again: https://cutt.ly/7tmhJRVm
In case the issue persists, try the steps below:
1. Disconnect all externals (e.g., Sky box, Ariel cable, HDMI cables, USB, etc.).
2. Unplug the TV from the mains and leave it for 1 minute, and then plug it back in.
3. Make sure the software is updated using this link: https://cutt.ly/0tmhKmSk
4. Remove the cached data: Press HOME, then select [Settings] → [Storage and Reset] → [Internal storage] → [Cached data] → then select [Yes].
5. Perform a factory data reset by following the steps here: https://cutt.ly/LtmhLw2m
Furthermore, if any further assistance is needed, feel free to contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the links in your browser).
Menna @Sony Support UK
Good tv
107 cm (42") 11/02/2026 di Vee01 (Regno Unito) Acquirente verificato Verificato
Only had it 3 days but the picture and sound is very good. Easy to set up apps. 2 weeks in and really pleased with the tv, very clear picture, in my opinion don’t need a sound bar.
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Brilliant to. Worth it.
121 cm (48”) 08/02/2026 di Donny56 (Regno Unito) Acquirente verificato Verificato
Quality product! Great blacks, vibrant colours. A much more cinematic experience. The 123 control allowing me to operate my player/ recorder is a great asset. Very pleased. But why have prices jumped up since by £500!! Also soundbar increased by £200 !
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So far, so good
121 cm (48”) 08/02/2026 di Aemcki (Regno Unito) Acquirente verificato Verificato
I bought this to replace an LG which failed after only 11 months. So far, so good !
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Good choice
107 cm (42") 06/02/2026 di Limpet74 (Regno Unito) Acquirente verificato Verificato
Great picture, good sound, easy remote. Pleased with the whole package
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Great look
121 cm (48”) 06/02/2026 di Marguerite1 (Regno Unito) Acquirente verificato Verificato
Only had this installed today but I am very pleased with picture and look.
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Superb TV
121 cm (48”) 06/02/2026 di Davidjohn (Regno Unito) Acquirente verificato Verificato
Purchased 2 weeks ago. Excellent picture quality & sound. Easy to set up.
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Satisfied customer
107 cm (42") 05/02/2026 di Raddy reckoner (Regno Unito) Acquirente verificato Verificato
Really pleased with this TV. Picture and sound quality very good. Very useful being able to customise picture and sound settings to suit.
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